Data Systems International EMEA, Ltd.("DSI") has an immediate opening for a Marketing and Alliances Manager based in Reading, Berkshire.

The Marketing and Alliances Manager will be responsible for:

• Developing a marketing plan based on the business plan of the region in conjunction with corporate marketing and local management.


• Executing position statements and messages for a regional sales team, across a variety of market segments, and across EMEA to increase revenue.


• Creating and managing a variety of sales tools, i.e. presentations, collateral, website content, reports, etc. to increase the efficiency of the sales team.


• Identifying and enabling partners across the EMEA region.


• Working directly with individual sales team members and the entire sales team to drive demand generation activities like campaigns and programs at all levels to build pipelines and close business.


• Driving and executing all outbound marketing events including trade shows, collateral, advertising, webinars, seminars, etc.


• Spearheading the company's presence on social media and the web by creating content that creates action to driving buying decisions.


• Conducting market analysis and providing a win/lose analysis on every sale.

The Marketing and Alliances Manager must have the following background:

• At least 5 years experience in field marketing and alliances.


• Solid understanding of SAP/Oracle applications marketing and partner network.


• Command over another language (French, Spanish or Italian highly desirable.)


• A combination of previous sales and field marketing experience.


• Strong communication skills, particularly across sales and marketing with solid writing skills.


• Ability to take an idea from conception to completion.


• Creative, high positive energy with strong organizational skills and an ability to execute.


• A passion for high technology, the software industry, and marketing and sales.


• Demonstrable track record of success in working with sales teams.


• A real passion for driving sales results.


• Willingness to represent company alone at shows and exhibitions across the world when necessary.

Required Experience

Diploma/Degree in Marketing required.